MozRank represents a link popularity score. It reflects the
importance of any given web page on the Internet. Pages earn MozRank by the
number and quality of other pages that link to them. The higher the quality of
the incoming links, the higher the MozRank.
How is MozRank scored?
We calculate this score on a logarithmic scale between 0 and
10. Thus, it's much easier to improve from a MozRank of 3 to 4 than it is to
improve from 8 to 9. An "average" MozRank of what most people think
of as a normal page on the Internet is around 3.
How can MozRank be improved?
A web page's MozRank can be improved by getting lots of
links from semi-popular pages or a few links from very popular pages.
- Open Site Explorer:-
Open Site Explorer compares any site's backlinks, top pages,
and other metrics using the Mozscape web index. Use it to find link
opportunities, research anchor text, discover popular content, perform
competitive research, and more.
MozBar
- Moz's SEO toolbars provides easy access to powerful SEO tools and data while you browse the web. Quickly diagnose SEO problems and discover opportunities without opening a new page or interrupting your workflow.


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